COMPANY PROFILE VIDEO TO BOOST VISIBILITY

When customers visit the website, you use one of these opportunities to attract their attention by giving a good first impression to the customer. Adding videos to the website can increase your company's visibility quickly and can improve the appearance of the website to make it look more dynamic. Videos can be personalized in a way that helps build more emotional connections with the audience an

26 October 2018

SHARPENING CORPORATE CULTURE STRATEGY TO FORM TRANSNATIONAL COMPANY

This article is produced based on our consulting project in a Japanese manufacturing company. Transnational company can be described as a company with specialized innovation benefiting from integrating global and local components, and empowering all elements of the company.  A transnational strategy to form a transnational company allows for the benefit of benefits inherent in both global and lo

29 September 2018

INFOGRAPHIC AS AN EFFECTIVE MEDIA FOR PRESENTATION

As the development of technology, especially the development of web-based applications and mobile makes the creative design world more assisted, one of which helps transform raw data into infographic-based information. Infographic have been one of the best answers in recent years in terms of providing ease and understanding of information because of their visual nature. it has various supporting

01 June 2018

THE INFLUENCE OF BRAND MASCOT IN BUSINESS DEVELOPMENT

The acceleration of the global economy requires businesses to reconsider the value proposition given to customers. The way we receive information has changed in this modern age so businesses are challenged to be more creative in increasing value. Intellectual Property (IP) can be a powerful tool in creating corporate value. IP in mascot form is very effective for soft selling on social media. Ken

27 May 2018

VIDEO LEARNING FOR CUSTOMER ENGAGEMENT

In the digital world, creative marketing tools are increasingly popular and flexible, one of which is through video. Video marketing opportunities are increasingly greater where the effectiveness of digital marketing can be maximized to build closer relationships with consumers. Why is video learning? without realizing it, humans tend to learn visually, auditoriously, or kinesthetically and all t

10 March 2018

The Way Creative Tools Enhance Community Engagement & Participation

Abstract Community engagement is a planned process with the specific purpose of working with identified groups of people, whether they are conected by geographic location, special interest, or affiliation or identity to address issues affecting thier well-being. Community engagement works best where it is an ongoing cumulative process enabling relationships and trust to build and strengthen over

31 December 2016

Animated Character Development as a Tool for Learning Program for Retirees

Abstract One of leading banks in Indonesia has a retirees program for their customers, which is not only a retirement saving plan, but also helping the retirees to manage their retirement money. Looking beyond this, the bank has programs to educate their retirees customers about retirement money management and also how to make their own business with their money. Animation becomes one of the

22 July 2016

Designing Our Dream Home

Architecture Department of BINUS UNIVERSITY in collaboration with Studio Arsitektropis held a workshop of” Designing Our Dream Home” at BINUS UNIVERSITY JWC Kampus at October 31st. The Workshop was open for public who planned to build and/or renovate a house. Attended by Ren Katili and Albertus Prawata, lecturers from Architecture Department of BINUS UNIVERSITY, held the workshop for a seco

24 November 2015

Workshop “Designing Our Dream Home” Batch II

A dream house, a place to rest, a shelter to take cover, a structure to raise a family, a building that we would love to call a home. Of course, renovating your home can be rewarding when you are fully informed and you have ended up with your dream home. Sometimes designing and renovating can have a series of challenges. Choosing your design, finding the right architect, getting quotes and selecti

18 August 2015